The 3 Biggest Branding Mistakes Tech-Led Companies Make

This talk is perfect for tech companies at all stages from concept through to scaling.

In the UK we are exposed to up to 5,000 adverts per day. If you’re trying to grow your tech business that’s A LOT of competition.

It means that your brand has to communicate exactly what you do in under 4 seconds. Can you afford to make any mistakes when you have such little time to engage?

Birmingham Tech Week is run in association with:


Kimberley Leary

This event is brought to you by:

Our headline sponsor

NatWest is the UK’s biggest supporter of SMEs, and as part of this we are committed to removing barriers and providing more opportunities to help companies grow. Our services include traditional bank lending, bespoke support for entrepreneurs, and working with a range of partners across sectors to ensure businesses thrive.

Enterprise is central to our purpose-led strategy, and we have developed a range of programmes to enable business owners to succeed. We have over 500 accredited Women in Business specialists across the UK and have supported more than 19,000 entrepreneurs through our Business Builder and Accelerator programme. Our Dream Bigger initiative has been created to encourage young women in UK secondary schools to consider STEM subjects and Entrepreneurship as a career option.

NatWest’s Business Builder and  Entrepreneur Accelerator programmes are offered free of charge to support the crucial Tech segment, helping these businesses start, scale and succeed. Our Accelerator was recently voted the Number 1 Accelerator for Growth in the UK, by independent consultancy Beauhurst.

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